1. Introduction
At Optimize, we are committed to protecting your personal information and respecting your privacy. This Privacy Policy explains how we collect, use, share, and protect data when you use our mobile application or website (together, “Platform”).
By using Optimize, you agree to this policy. If you disagree, please discontinue use of the app.
2. Legal Compliance
This policy adheres to the provisions of:
- The Information Technology Act, 2000 (Section 43A and 72A)
- Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011
- The Digital Lending Guidelines issued by the Reserve Bank of India (RBI)
- NPCI's UPI Autopay framework
We collect and process data strictly with user consent and only for purposes necessary to provide our services.
3. What We Collect
We may collect the following categories of personal and financial information:
a) Personal Identifiable Information (PII)
- Full name
- Email address
- Mobile number
- PAN (optional for tax compliance or lender verification)
b) Loan Information
- Loan account number (masked/linked via partner banks)
- Loan amount, tenure, EMI, and interest rate
- Lender name (e.g., SBI, HDFC, ICICI)
c) Financial Data
- UPI ID (encrypted/tokenized)
- Bank account info (only for mandate setup)
- Repayment history and transaction logs
d) Device and App Data
- Device type and OS
- Location (only if required for mandate verification or regulatory checks)
- App usage patterns (for personalization and analytics)
4. How We Use Your Data
We use your data to:
- Enable automated or manual prepayments on your existing loan
- Track repayment performance and interest saved
- Notify you of personalized loan optimization insights
- Show you better balance transfer or refinancing offers (with consent)
- Improve app performance and user experience
- Comply with RBI audit and data traceability guidelines
We do not sell your personal data to any third party.
5. Data Sharing
We may share your data with:
- Banks, NBFCs & Loan Partners – to fetch loan details or process repayments
- Payment Systems (NPCI, UPI) – to initiate and manage UPI Autopay mandates
- Technology Vendors – cloud providers, analytics tools (on a need-to-know basis)
- Regulatory Authorities – if required under law or investigation
All third-party partners are required to maintain data confidentiality and comply with security standards.
6. Consent & Control
You control your data:
- You can pause or cancel repayment mandates anytime
- You can delete your account and request data deletion via the app or email
- You may deny access to optional permissions (e.g., location)
We obtain explicit consent for any access to sensitive data.
7. Data Storage & Retention
All user data is stored securely in Indian data centers, in compliance with RBI's data localization requirements.
We retain data only as long as necessary to fulfill the purpose, unless longer retention is required by law (e.g., audit trail).
8. Data Security
We implement best-in-class security practices, including:
- End-to-end encryption of data in transit and at rest
- UPI tokenization and bank-standard mandate flows
- Role-based access control for internal teams
- Regular security audits and compliance checks
No system is 100% secure, but we strive to use commercially acceptable means to protect your data.
9. Your Rights
As a user, you have the right to:
- Access or correct your personal data
- Revoke consent and delete your data
- Receive a copy of your data (upon request)
- Lodge a grievance (see Section 11)
10. Children's Privacy
Our services are not intended for users under 18. We do not knowingly collect or store data of minors. If we discover such data, we will delete it immediately.
11. Grievance Redressal
If you have any concerns or wish to raise a complaint regarding data handling:
Grievance Officer
Mr. Sanjay Bharti
📧 Email: optimize2508@gmail.com
📍 Address: Salarpuria Cadenza, Kudlu Gate Bengaluru Karnataka 560068
📞 Contact: +91-7738775901
12. Changes to This Policy
We may update this policy from time to time. You will be notified within the app or via email in case of material changes. Continued use of the app after changes implies acceptance.
13. Contact Us
For any privacy-related queries:
📧 Email: privacy@optimize.in